Lacoste is a French fashion house founded in 1933 by tennis player René Lacoste. Originally the company manufactured only polo shirts; today they also produce other clothing such as shoes, fragrances and eyewear. René Lacoste was a successful tennis player who in 1927 won Davis Cup. That same year, he had made a series of white shirts, for his own personal use, that later would come to be the signature garment for the brand Lacoste. The shirt was made out of cotton, a material known for its breathable qualities, which was fitting for a tennis player in order to cope with the heat of the American summer. Looking back over 85 amazing years, Lacoste celebrates by reediting 15 pieces from each decade of its existence. And looking to our future, Lacoste launches Save our Species, replacing the iconic crocodile logo with 10 animals threatened with extinction in a very limited edition.

Shop Number
Phone Number
020-3788 9787
Opening Hour
10:00 - 22:00