BY REGISTERING FOR OR USING THE SITE, YOU SIGNIFY YOUR ACCEPTANCE OF THIS PRIVACY STATEMENT. IF YOU DO NOT AGREE TO THIS PRIVACY STATEMENT, YOU CANNOT USE THE SITE. Sun Hung Kai Properties and Guangzhou Hongcheng Plaza Real Estate Properties Limited operates a website at www.parccentral.com.cn (“Site”). We respect the privacy of each user of the Site (referred to as "you" or "a user"), whether you are just beginning your real estate search or have previously visited our Site. This Privacy Statement gives you specific information about how we protect your privacy, how we treat information we collect on the Site that identifies an individual user ("Personal Information").

Our group safeguard all information provided by our Customers and web site Users ("Users"). We do not collect any personally identifiable information from Users during their browsing of our websites. When Users visit our websites we record their visit only as a 'hit' and do no t collect any Personal Data from them. We will however make a record of their visit that shows only the Domain Name Server address, part of their e-mail address, and of the pages visited. We use such information only for preparing general statistics on the usage of our web sites.

If Personal Data are collected in the process of making enquires or submitting applications for services provided by different operations within our Group, Users will be informed via the respective [Personal Information Collection Statements] of our websites of such purposes and uses, including the extent of their transfer and disclosure; and the right of access to and correction of the collected Personal Data.

Once we have obtained User's Personal Data, it will be maintained securely in our system. We shall retain Users' Personal Data for so long as he or she is a registered user of our websites. Only the authorized staff, who have been properly trained, will be permitted access to such Personal Data, and we shall not release such Personal Data to any external parties except those parties set out in our [Personal Information Collection Statements] without User's agreement. We shall make our best endeavors to ensure that the privacy of Users is properly protected. However, given the nature of the Internet, we cannot guarantee that there is "perfect security".

In order to provide users with more information and services, we use third party content providers and service providers, and provide links to other websites. These third parties may collect Users' Personal Data when users make use of their services. These third parties adhere to their own privacy policies and practices and our Privacy Policy Statement does not cover such third party practices.

Should Users have any queries about our privacy policy and practice, please write via e-mail to us. We will feedback you soon. This Privacy Statement applies to the Site 《Personal Information Collection Statements》

PERSONAL DATA

At the time of subscription and at other times when using this website, you may be asked to provide us with personally identifiable information, such as your name and e-mail address. It is necessary for us to collect your information for providing you the various services and activities offered on this website. You are not obliged to supply the data here but if you fail to provide the information requested, we will not be able to provide you the services and activities available on this website

COLLECTION OF NON-PERSONAL INFORMATION

Even if you do not send us any Personal Information, we will collect information regarding how you use our site (referred to as "Non-Personal Information"). Non-Personal Information cannot be used to identify you personally and will be explained in more details below under "Non-Personal Information".

Cookies

A cookie is a data file, usually including an anonymous unique identifier, which is sent from a web site's computer and stored on your computer's hard drive. Use of cookies is common on the Internet. A web site can send its own cookie to your browser if your browser's preferences allow it, but (to protect your privacy) your browser permits a web site to access only the cookies it has already sent to you, not the cookies sent to you by other sites. You can configure your browser to accept all cookies or reject all cookies, or notify you when a cookie is sent to you. (Each browser is different, so check the "Help" menu of your browser to learn how to change your cookie preferences.) You can reset your browser to refuse all cookies or indicate when a cookie is sent to you. But if you refuse cookies, some parts of the Site will not function properly and may not provide services or information you have requested.

Non-Personal Information

Similarly to many other sites, we obtain Non-Personal Information such as IP (internet protocol) addresses, browser types, the name of your ISP (internet service provider), information about where a user comes from before arriving at our Site, what pages a user visits, the order of those pages, and the amount of time spent on each. A vendor performs this service for us by sending a cookie to gather this information, compile it, and report to us. We use Non-Personal Information to customize the content you see, improve our services, conduct research, and provide anonymous aggregated reporting for internal audits and third-parties.

PURPOSE AND USE OF DATA

TRANSFER OF DATA